ISOLLAT on BEXCO 2024 Busan Mobility Show and Korea Camping Car Show 2024

 

 

Two large–scale exhibitions in the field of auto tourism, auto tuning and camping were held in South Korea in Busan in late June - early July 2024. BEXCO 2024 Busan Mobility Show and Korea Camping Car Show 2024 brought together fans of new products of the automotive industry and auto tourism.

The Busan International Auto Show, BEXCO 2024, which is extremely popular and attracts more than a million visitors annually, presented a wide range of products – from passenger cars and commercial vehicles to environmentally friendly and special vehicles, motorcycles, electric vehicles, spare parts, accessories, autonomous driving technologies and much more.

The largest exhibition of camping and leisure vehicles in South Korea, Camping & Picnic Fair 2024, gathered 550 companies on its site this year. Over the years, the scale of this event has been steadily growing, which has made this exhibition a central show in the camping industry in South Korea.

Our company's products, the Isollat line of thermal insulation coatings, were presented at both exhibitions by our key partners in South Korea, CNT. In addition to a separate partner stand, several companies presented their cars at the exhibition sites at once, tuning of which was performed using Isollat materials. Our distributors had the opportunity to actively promote Isollat both among the participating companies and among the visitors of the exhibition.

Participation in such large-scale events allowed us to establish many new contacts with potential clients and arrange meetings for further cooperation. This event was a successful step towards expanding the distribution network in East Asian countries and raising awareness about the possibilities and benefits of using our coatings.

We would like to express our deep gratitude to our key partner in this region, CNT, as well as to its head Woojun CHOI personally.